You have the option to save the Blend, download it (if you are a premium subscriber), and share it on social media platforms.
It will also create a custom cover art and display a match percentage score. Once your friend accepts the invite, the app will create and display the Blend playlist. You can send the link via messaging apps such as WhatsApp. To create a Blend, open the Spotify app and select the “Made for You” option in the Search menu.Ĭlick on the “Invite” to share a Blend invite with a friend. Still having trouble You may need to wait a few days for Spotify Wrapped to show up on your device. These buttons will open your Spotify app, which should now present you with your 2021 Wrapped results. “Blend, which will be updated daily and adapts based on what listeners stream, combines the best of Spotify’s personalization capabilities and collaborative playlist functionality into a single shared playlist, making it easy for users to get into a social listening session that is made just for them.” How to use Blend on Spotify To manually activate Wrapped on your device, visit the Spotify Wrapped page in your mobile browser and tap one of the download this app buttons. “Bonding with a friend or loved one over your favorite shared music creates a relationship like no other,” Spotify wrote in a blog post. It combines the favourite tracks of two users into a single, shared playlist.Įach blend gets a unique cover art and a percentage score based on how well the tracks of each user matches. The campaign will run across traditional and digital OOH, connected TV, online video, social media and web in 33 markets worldwide.The global launch comes nearly three months after Spotify launched a beta version of Blend. and 2021 Wrapped Blend, which allows Spotify users to compare their 2021 listening habits to their. It lets its users see a year’s worth of statistics about their activity on the. So how do you access your 2021 Spotify Wrapped.
Scroll down to the 2021 Wrapped: Blend section, then tap Create a Blend. Indeed, along with the OOH, Spotify has also created the most robust in-app “Wrapped” experience yet, including “2021: The Movie” (your most-streamed songs paired with scenes from a movie) a visualization of your “audio aura” an interactive data-based playing-card game a “Wrapped” version of the new “Blend” feature, to see how your music taste matches up with friends and more. Spotify Wrapped (previously known as Year in Music) is a marketing campaign created by Spotify in 2016. To create a Spotify Blend playlist, head to the Home tab in the Spotify app, then press Your 2021 in review. We have never been one-size-fits-all and that’s what has always made ‘Wrapped’ so compelling-it’s all about you.” He added.
“On Spotify, ‘normal’ is whatever you listen to, however you choose to listen to it. “We’ve spent a lot of time dreaming about a return to ‘normalcy,’ but as we sat down and began reflecting on this year, we realized there is no such thing as ‘normal’ and that’s something worth celebrating,” says Alex Bodman, global executive creative director at Spotify.
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